Launch event for the new PURA collection at Milano Design Week
This year, at Milano Design Week, we had the pleasure of presenting our latest innovation, PURA.
The collection was conceived in collaboration with the Barcelona-based studio CirculoCuadrado and shown at the Terrasza space in the 5vie district. Throughout the week, special events were held for press and VIP clients, including a cocktail on Wednesday evening to celebrate the launch.
It was a proud moment for Novara to see the large turnout and enthusiasm of the international professionals, clients and collaborators who took part in Milano Design Week.
PURA collection
PURA is built on the pursuit of straight, solid geometries. A diligent path towards reinterpreting minimalism, focused on the mix of surfaces and two noble finishes in the leading roles: metal and stone.
The PURA table stands out as the indispensable companion in a living space. The missing piece to complete a Novara with a sober, elegant design, with lines that evoke purity and strength at once, the very meaning of our PURA collection. It offers Novara's design and Q-xtrem® technology, personalisable in finishes and sizes.
